The main mistake that many companies made is in trying to convert their successful
marketing campaigns into a new market by means of translation and interpretation. We in
MAYAN Business Solutions have witnessed how many of these campaigns fail into
reaching the actual needs of the Hispanic community.
Many have asked us why we are called Business Solutions instead of Language
Services. The main reason is the experience that we have in providing full throttle
solutions to business into the Spanish language market. We do not only convert
communications from one language into another, we make sure that the communication has
an effective impact into the intended audience by:
We can help you get focus groups together and help you in the process of developing the
questionnaire as well as the strategy and research method..
Using common marketing methods and processes we can perform studies of existing or
new products and services tailoring the analysis into the Hispanic Market.
We can culturally adjust existing campaigns by adding specific aspects of the Hispanic